Attending Audience or Fan Base

  • Fair, festival, and amusement audience that includes an active thrill-seeking adult component
  • Family focused
  • Audience demographics vary depending on location but includes strong adult, ethnic, and senior attendance.
  • The adult audience places a considerable amount of importance on their finances, homes, automobiles, recreation, travel, education, and family.
  • The average income is $62,000 - 72,000 with some disposable income spending on outdoor activities such as traveling, camping, amusement parks, swimming and movies.
  • Over 75% of attendees are homeowners.

$75,001 – 100,000
20%
$100,001 – 150,000
14%
$150,001 – 250,000
 8%
$250,001 + 
 0%
Household Income
11%
Under $25,000
32%
$25,000 - 50,000
15%
$50,001 - 75,000

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